The classic negroni cocktail has been named after Count Negroni. In 1919 this now famous Italian count ordered a stronger variation on his favourite cocktail, the Americano. The bartender makes him an americano where he replaces the soda water with gin, and the negroni was born!
Taste our Negroni with Bols Genever to understand why this became an instant hit. The maltiness of Bols Genever original makes a perfect marriage with Campari and Sweet Vermouth.
That bartender had a great idea it turns out!