The notification of the rules and regulations are written for the purpose of preparation and to ensure a straightforward and objective competition in all participating regions during Bols Around the World. It will serve as a guideline for contenders and judges all over the world and safeguard the honesty and openness of the competition.
In 2007, Lucas Bols launched its first Bols Around the World competition - a bartender competition that attracts thousands of bartenders from all over the world. This year Bols Around the World celebrates its 9th anniversary and goes back to its roots: the Dutch spirit Bols Genever. Being the no. 1 Genever brand worldwide, Lucas Bols celebrates Bols Around the World 2016/2017: the BOLS Genever Edition.
Bols Around the World is a platform to increase bartender’s knowledge by providing education and inspiration, showcasing their talent and expand their international network. This year, Bols around the world is looking for the next Bols Genever pioneer.
Who is the next Bols Genever pioneer?
The BOLS Genever pioneer is an all-round bartender with a business focus. The Pioneer has extensiveBOLS Genever knowledge, but also knows how to truly experiment with BOLS Genever. The BOLSGenever pioneer comes up with new ideas and dares to lead the crowd. It’s the classic bartender, with a passion for the newest trends.
The Competition: Are YOU the next Bols Genever Pioneer?
During 3 online heats, you will be tested on creativity, knowledge, hospitality and the ability to approach Bols Genever from a business angle. If you become one of the top 3 bartenders of your region, you will be visited in your bar to showcase your Bols Genever concept. The winners of each region will be invited to Amsterdam for the grand final where you will bring your Bols Genever concept to life in one of the bars in ‘The Bols Genever Street’ in the centre of Amsterdam!
The regional winners will compete for the Grand prize: the “BOLS GENEVER PIONEER AROUND THE WORLD TOUR”, consisting of several stages to develop stronger Genever knowledge and Bartendingskills around the world.
The original Bols Genever recipe was created in 1820, and a lot has changed in the world of mixed drinks since then. Jerry Thomas published the first cocktail book in 1862, prohibition devastated professional bartending for over a decade, which was followed by Tiki and the disco era. Today we find ourselves in a new golden age of bartending and bartenders world-wide experiment with home-made bitters, infusions, fermentation and molecular mixology. The cocktail culture has developed at a rapid pace in recent years, and it is hard to imagine what the future will bring.
The next Bols Genever pioneer is a bartender with a solid classic knowledge, but is also able to predict the future trends. Imagine it is the year 2025, when Lucas Bols will celebrate its 450th anniversary. What will we be drinking then? Which techniques will be used? What will be the future Bols Genever classic?
The top 75% of each region will progress to heat 2.
We believe that knowledge of the products you work with, heritage and history are key for an all-round bartender. A Bols Genever pioneer is an all-round bartender and during this heat your knowledge will be tested.
Study the knowledge kit and the classic recipes in the knowledge kit that will be available on your dashboard. Most questions in this test originate from the Bols Genever knowledge kit but we have also included some questions to test your general bartending knowledge. The knowledge test consists of 30 multiple choice questions and 1 open question. You will have limited time per question for the multiple choice questions. There is no time limit for the open question. Make sure you have a reliable internet connection before you start the knowledge test, as you won’t be able to re-start the test.
The top 10 bartenders of each region progress to heat 3.
The next Bols Genever pioneer should have a solid knowledge on Bols Genever and its versatility in cocktails and mixed drinks, to make sure this ‘forgotten spirit’ does not live up to its name. He or she should be able to create Bols Genever cocktails for any guest at your bar, from Genever novice to Genever connoisseurs.
During this heat, you are asked to create a short video of maximum 1:30 minutes where you will present your Bols Genever signature serve. This serve should be appealing for your guests, showcase Bols Genever and give them an insight in the world of Bols Genever. Your Bols Genever signature serve is not the same cocktail you created for heat 1. This serve can be a cocktail, a mixed drink or a variation on a ritual. (For example the ritual of a ‘kopstootje’, sipping Bols Genever next to a beer).
The top 3 bartenders of each region will progress to heat 4.
If you make it to the top 3 of your region, you will be visited by a BATW judging team in your bar. You will be asked to host a Bols Genever evening at your bar, where you will have the opportunity to bring your Bols Genever concept to life. The goal of this evening is to showcase Bols Genever, promote your bar and give us an insight in your event management skills, creativity and ability to bring a concept to life. The program of the evening, number of invited guests and promotional/educational activities are up to you.
The BATW judging team will be judging 1 hour of the evening, the exact date and timing of the judging will be communicated prior to the visit. The BATW judging team will consist of 1 member of the Bols Genever Iconic team, 1 local Bols ambassador and 1 representative of your local distributor.
The winner of each region will be invited to Amsterdam for the Grand Final. During this final, you will have the opportunity to showcase your Bols Genever concept in one of the 7 bars in the ‘Bols Genever street’ in the heart of Amsterdam.
The Grand Final will be judged by the Bols Genever Iconic Team who will decide who will be the Bols around the World winner of 2017.